I know a place that should use GoZERO's services!
First and foremost, thank you for considering compost and for sharing your ideas on how we can all increase composting!
Every idea has some potential. At GoZERO, we operate very much on the basis of going where we're invited.
This municipality, that school, this company, or that restaurant – when someone writes and says, "We want GoZERO's services at XYZ!" we work hard to make sure they understand what's involved in setting up and keeping up a food waste composting program. We work with our partners to ensure they are "fully onboarded" with our services.
That said, we consistently find that cold calling — "Excuse me, sir/miss, we'd like to offer you composting services because we think it's an amazing, wonderful thing, and we think you should too"—is a very uphill climb beyond our abilities.
It's like the first hill on a rollercoaster (if you like rollercoasters). Getting people up that first hill of "you SHOULD compost," is pretty tricky, but if a party calls GoZERO and is already at the top of that hill and already determined that they WANT to compost, just needing help down the "HOW do I compost" track – GoZERO can help with that every time.
That's where you come in!
When passionate folks like yourself have ideas for where GoZERO could help make a difference, the best idea we can offer is to ask that if you know something or someone who could or should consider composting, and specifically food waste composting, and specifically the services that GoZERO offers to make composting easier... please share what you know, who you are, and what you've experienced with them and do a little reaching out to see if your hunch is correct. If someone is interested in our organization, encourage them to reach out to us. From there, we can do what we do best: helping people understand the setup, upkeep, and onboarding, and getting the good work of composting done.
Yes, I am shamelessly proposing that you do some tactical marketing/PR for GoZERO, and really, for the greater good of composting. We are a small nonprofit dedicated to developing a reliable operational capability for handling the logistical "heavy lifting" associated with food waste composting. We intentionally forgo sales and marketing. Instead, when people reach out, we try to pay attention and ask them to do what they can to help us do more of the good work we do. We're big on self determined doing what you can to help others do what they can.
Net net – if you know of anyone interested in letting us help them divert their food waste away from landfilling and toward composting, send them our way! It's always encouraging to hear from folks thinking through how composting can become a bigger part of our lives.
If you'd like to chat for a few minutes to hear our best ideas on how best to pitch composting because you think you might actually geek out knocking on some doors and/or calling/emailing some folks, find a time that works for you on David's calendar, or leave a comment below.
Thanks again. Ever grateful!
- David